Growing a lawn and landscape business in 2020 is difficult, at best, without maintaining an exceptionally ubiquitous and positive online presence. Not only do you need a fantastic lead generating website, but also, you need the right person to maintain it. Every content management system requires regular maintenance to perform properly. There is a constant state of flux in the new world of technology. Even the best landscaping websites for 2020 can go bad quickly without proper maintenance. Keeping your landscaping website in the best possible light is an ongoing effort. After working in the field all day, this necessary maintenance tends to be placed on the back burner. Far too often, neglect leads to a blog not being updated for years and site links broken everywhere. I know the landscape industry and I know what it takes to put landscaper websites on page 1 of Google and keep it there!
It is simply a fact of modern life that security is a never ending process and that includes small business landscaping sites.
As operating systems evolve, the plugins used to make your site work properly also require updating.
WordPress runs on basic themes and these themes also require updates to keep up with operating systems.
There is nothing like the most recent blog dated 2013 to tell prospective clients that you are not the best at keeping clients informed . Frequent blog contributions help make these the best landscaping websites on the market. Fresh blog content also tells search engines that you should be on page 1!
My popular "resources" page is continually updated with lawn and garden events and resources in your area. Providing all the latest news translates to YOU being THE expert in your area!
If, after a few years, your site starts to appear outdated... no problem. Periodic changes are included in your regular service! No need to fork out thousands of dollars... you are covered!
Your business is fluid. As your business grows, you will likely want to add other towns and cities to you service area. I am happy to make the necessary changes at no additional cost... easy peasy!
Google makes hundreds of adjustments to their algorithms each year. The search engine optimization on your site must reflect these changes to remain effective.
The premiere content management system, WordPress, is installed at your website domain.
Together, we compile a list of keywords you want your site to be targeting. Your site is built around the keywords that match your business offerings with a clients needs!
Once we know the keywords we are targeting, we can take those keywords and lay out the most effective sitemap possible to lay the foundation for effective SEO.
Search engine optimization is built into each and every page, maximizing the likelihood that your site will move to the top of search engine rankings.
We review each page of your site to ensure that it looks great on a mobile phone, a tablet or a desktop computer for maximum responsiveness.
The social media outlets of your choice are linked to your site.
3 relevant starter articles are added to your blog page.
Google map highlights the geographical areas you serve.
SSL certification provides complete security with a cryptographic key to your business's website.
Sitemaps are generated and submitted to search engines, alerting them of your live site and future modifications.
Premium website hosting is included with full support.
I can add blog posts to your blog page and spread them around to you social media sites. Daily, weekly, biweekly and monthly options available.
Blog entries are simultaneously posted to your business's social media sites.
Site plugins are scanned daily to ensure that your website is safe and secure and has all the latest updates.
Google analytics is reviewed monthly for insight on ways to improve your site performance.
I apply the insights from Analytics to fine tune your lawn site SEO to keep your site out front. We track all the keywords we targeted in the original site construction.
Your small business website is fully backed up daily! Rest assured!
Reports show you exactly where your keywords are ranking. If any keywords are not on page 1 of google, we know where more work needs to be done!
Anytime you want to add or change images or text, I can make adjustments billed in 15 minute increments.
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